Test and Control
Proving the Results
Dotomi's approach to Personalized Media puts unique analytic insight in your hands. We integrate online and offline conversions data to get a 360 degree view of the consumers' activity. We use test and control methods to identify the effects of messaging on user conversion activity across all channels. You can take the guesswork out of the effectiveness of your campaigns.
At Dotomi we are committed to transparently proving the results.
While any marketing services provider can report on impressions and clicks, Dotomi uses advanced analytic practices to demonstrate the incrementality we drive across your entire marketing mix. Dotomi makes this investment in each and every marketer.
Using time and industry tested methodologies, Dotomi isolates consumer behaviors to illustrate the precise change in your consumer retention repurchases and acquisition conversions.
This is the difference between simple “reporting” vs. Dotomi Analytics and Insights.
- We choose to invest in program transparency
- We have a dedicated staff of Phd’s commited to campaign analytics
- We provide full audit rights
- We have perfected our processes after conducting thousands of analytic projects
We give you the tools. We encourage you to partner in the analysis. Our methods are proven. That is our commitment to you.