Travel
Dotomi has become an expert in helping travel aggregators and direct-to-consumer sites understand how display advertising complements other online initiatives. As the Travel space becomes more difficult to navigate due to aggressive price competition, our partners continue to view Dotomi’s incrementality as a way to make their other marketing efforts more efficient.
Our Travel clients have found that Dotomi consistently drives value across all metrics:
- Incrementality – In addition to the conversions our travel clients receive from their customer base today, Dotomi adds an additional 23.4% to top line revenue.
- Brand Engagement – On average, consumers exposed to Dotomi messaging are 30.1%more likely to reengage with the marketer’s brand through site visitation.
- Overall Business Impact – Of all conversions on a client’s site, 1.8% of them would not have occurred without Dotomi messaging.
